Module 14: AI-Assisted SEO - Use AI as a Tool, Not a Replacement
AI can speed up your SEO work significantly when you use it the right way. This module shows you how - and what to never hand over to it.
Module 13: Site Audit System - Review Your SEO Every 90 Days
Stop tinkering and start reviewing. A 90-day audit routine keeps your SEO healthy and tells you exactly where to focus your effort next.
Module 12: Link Earning - Build Authority Without Begging or Buying
Turn Module 7's backlink introduction into a real system. Five safe methods for earning genuine links that build your site's authority.
Module 11: Content That Converts - Turn Readers Into Enquiries
Getting traffic is only half the job. This module shows you why readers don't convert and how to fix it without a redesign.
Module 10: Local SEO - Get Found in Your Area
If your business serves a local area, this module shows you how to appear in local search results and Google Maps using free tools.
Module 9: Topical Authority - Own a Subject, Don't Just Publish Posts
Structure your content into clusters so Google treats your site as an expert on your subject, not just a collection of random posts.
Module 8: Competitive Research - Know Who You're Up Against
Find out who you're actually competing with in search, where the gaps are, and which keywords a small site can realistically win.
Make Sure Google Can See You | Module 1
Run quick checks to see if Google can find and trust your site—no setup or fixes yet. This is a confidence-building diagnostic, not a tech tutorial.
Site Structure & Navigation | Module 2
By the end of this module, you’ll know how to set up a simple, SEO-friendly site structure where no page is more than three clicks from your homepage. This makes it easier for both Google and your visitors to find everything.
Keyword & Content Planning | Module 3
By the end of this module, you’ll know how to create a keyword map for your website, match each page to the right search intent, and plan content that helps people and Google understand your site.
On-Page SEO | Module 4
By the end of this module, you'll know how to optimise every page so it's clear, readable, and search-engine friendly—and how to use internal links to guide visitors and Google through your site.
Technical SEO & Performance | Module 5
By the end of this module, you'll know how to check your site's technical health and fix the issues you can control—like speed, mobile-friendliness, and HTTPS. Some issues will need a developer, and that's normal.