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Find Missing Alt Text in 10 Minutes | Module 4.2

Find Missing Alt Text in 10 Minutes | Module 4.2

If images on your site are missing alt text, search engines and screen readers miss important context. The good news: you can find and fix the biggest gaps in 10 minutes.
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Cas
How to Write Meta Descriptions That Get Clicks | Module 4.3

How to Write Meta Descriptions That Get Clicks | Module 4.3

Want more clicks from Google? Learn how to write meta descriptions with practical tips, examples, and AI prompts that small businesses can use today.
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Cas
How to Test if Your Website is Mobile-Friendly | Module 5.1

How to Test if Your Website is Mobile-Friendly | Module 5.1

A website that looks great on your laptop might be clunky on a phone. With more than half of web traffic now coming from mobiles, this matters.
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Cas
How to Compress Images for Faster Website Speed | Module 5.2

How to Compress Images for Faster Website Speed | Module 5.2

Large images are one of the most common reasons websites load slowly. A page that takes more than three seconds to load can drive visitors away and hurt your rankings. The fix? Compressing your images. It only takes a few minutes and can make your site feel instantly faster.
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Cas
Why HTTPS Matters For SEO | Module 5.3
SEO Basics

Why HTTPS Matters For SEO | Module 5.3

HTTPS is now a ranking signal and a trust factor for small businesses. This guide explains why HTTPS matters for SEO, how to check if your site is secure, and step-by-step instructions to make the switch safely
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How to Run a Screaming Frog Crawl to Check Your Site | Module 5.4

How to Run a Screaming Frog Crawl to Check Your Site | Module 5.4

Running a Screaming Frog crawl is the easiest way to spot broken links, missing titles, and crawl blocks before Google does. This guide shows you step by step how to run a crawl, review results, and fix issues fast.
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Cas
Check Your Analytics Is Actually Working | Module 6.1

Check Your Analytics Is Actually Working | Module 6.1

Before you trust any numbers, you need to confirm Google Analytics is tracking real visitors. This quick win shows you how to check that your data is real, not broken or missing.
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Cas
Build a Simple Monthly Analytics Habit | Module 6.2
Quick Wins

Build a Simple Monthly Analytics Habit | Module 6.2

You do not need to check analytics every day. This quick win shows you how to create a simple monthly habit that keeps you informed without overwhelm.
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Cas
Track One Conversion So Your SEO Has a Purpose | Module 6.3
Quick Wins

Track One Conversion So Your SEO Has a Purpose | Module 6.3

Traffic alone does not grow a business. This quick win shows you how to track one simple conversion in Google Analytics so your SEO efforts connect to real outcomes.
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Cas
What Small Businesses Need to Know about AI and SEO in 2026 | Module 7.1
Quick Wins

What Small Businesses Need to Know about AI and SEO in 2026 | Module 7.1

AI Assistants speeds up drafting, sparks ideas, and ensures consistency but it can’t replace human insight. Learn where AI helps, where it fails, and how small businesses can adapt with AEO and GEO strategies for 2025.
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Cas
The Beginner’s Guide to Backlinks | Module 7.2
Quick Wins

The Beginner’s Guide to Backlinks | Module 7.2

If you’ve been learning about SEO, you’ve probably come across the term backlinks. They are often described as one of the most important ranking factors, but what are they really, and how much should small businesses worry about them?
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Cas
Consistency Beats Perfection in SEO | Module 7.3
Quick Wins

Consistency Beats Perfection in SEO | Module 7.3

Consistency in publishing helps build trust, clarity, and long-term visibility. This guide explains how freshness, updates, and regular reviews affect SEO, and why steady improvement often outperforms chasing perfection.
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Cas
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