What is a URL? In Plain English

URL stands for Uniform Resource Locator. It's the web address of a page. Here's what it means, its parts, and why it matters for SEO.

In Plain English

URL stands for Uniform Resource Locator. It’s the address you type into a browser to visit a specific page on a website.

For example:

  • https://www.example.com/about-us is a URL.

Think of a URL as the street address of your web page — it tells browsers (and Google) exactly where to find it.

The Parts of a URL

A URL is made up of different sections:

  • Protocol: https:// – tells the browser how to connect.
  • Domain name: example.com – the main name of the website.
  • Path: /about-us – the specific page or resource.

Some URLs also include:

  • Parameters: e.g. ?id=123 – often used for filters or tracking.
  • Anchor: e.g. #section2 – jumps to a part of the page.

Why URLs Matter for SEO

URLs are more than just addresses — they can help search engines and users understand what a page is about.

Good practice for SEO:

  • Keep URLs short and descriptive.
  • Use keywords where relevant.
  • Avoid random numbers, symbols, or long strings.

A clean URL looks professional, is easier to share, and signals clarity to both Google and users.

FAQs

Q: What does URL stand for?
URL stands for Uniform Resource Locator.

Q: What are the main parts of a URL?
Protocol (https), domain name (example.com), and path (/about-us).

Q: Why should URLs be short and clean?
Because simple, descriptive URLs are easier for people to read and for search engines to understand.