What is Dwell Time In Plain English
Dwell time is the amount of time a visitor spends on a page after clicking it from search results. Here's what it means and why it matters.
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What is Bounce Rate? In Plain English
In Plain English
Bounce rate is the percentage of visitors who land
What is CTR In Plain English
CTR stands for Click-Through Rate. Here's what it means, how it's calculated, and why it matters for SEO.
What is SERP In Plain English
SERP stands for Search Engine Results Page. Here's what it means, what it includes, and why it matters for SEO.
What is SEO? In Plain English
SEO stands for Search Engine Optimisation. Here's what it means, why it matters, and how it works.
Make Sure Google Can See You | Module 1
Run quick checks to see if Google can find and trust your site—no setup or fixes yet. This is a confidence-building diagnostic, not a tech tutorial.
3 Free Tools to Check if Google Can See You - Module 1.1
If your site isn’t in Google, customers won’t find you. These 3 free tools show you how to check indexing, fix issues fast, and stay visible.
Why My Website Is Not Showing on Google | Module 1.2
If you’re asking “why my website is not showing on Google”, you’re not alone. This Quick Win guide shows simple checks and fixes to get indexed fast—no dev needed.
How to Submit a Sitemap in Google Search Console | Module 1.3
Submitting a sitemap in Google Search Console helps Google find your pages faster. This guide shows where to find your sitemap (WordPress/Shopify/Wix) and how to submit it—plus fixes for common errors.
Add Your Website to Google Search Console | Module 1.4
Connect your site to Google’s free tool so you can see if Google is finding you.
Site Structure & Navigation | Module 2
By the end of this module, you’ll know how to set up a simple, SEO-friendly site structure where no page is more than three clicks from your homepage. This makes it easier for both Google and your visitors to find everything.
What is a Canonical URL | Module 2.1
Learn what a canonical URL is, why it matters for small sites, and how to set it up to avoid duplicate content issues.